Presented by the MRAA Educational Foundation - https://mraa.com/foundation/ 

The digital marketing game has changed, and standing out in today’s competitive marketplace requires more than just a basic understanding of digital strategies. You may be facing skyrocketing costs, an overwhelming flood of data, or simply grappling with the jargon that makes CRM tools feel out of reach. It’s time to bridge the gap between marketing efforts and sales success — because the end goal isn’t just a phone call, but a handshake that closes the deal builds a bond with your customer.

The MRAA will help you evaluate and own your digital marketing strategy, one Ask the Expert Webinar, Spotlight article and MRAA Microlearning Session at a time. We’re removing the guesswork and equipping you with actionable insights, from leveraging AI and dynamic inventory ads to decoding CRM analytics and launching affordable, high-impact retargeting campaigns.

This digital marketing kickoff webinar will provide you with:

     • An inside look at the findings of the MRAA and MRAA Education Foundation's Marketing Survey.

• A roadmap of topics and actionable takeaways from the Ask the Expert Webinars lined up for May.

• A preview of targeted micro-learning modules in the new MRAA Training site designed to deliver quick, impactful lessons.

• Proven strategies, as shared by subject matter expert Bob McCann, to ensure your marketing efforts don’t just spark leads but ignite them into lasting sales relationships.

• The three core pillars of a great sales call.

This webinar is the start of a transformative journey. By the end, you’ll have a clear strategy for success, a maximized ROI and the tools to make every digital ad, phone call and face-to-face meeting count.

Don’t miss out! Your path to mastering digital marketing begins here, with us.